DiaCroma · Verit Global Labs

Student messaging program

Privacy, how the program works, and the terms for the DiaCroma student messaging service (SMS and WhatsApp), operated by Verit Global Labs Inc.

Last updated: June 2026

Privacy Policy

Scope & who is responsible

This policy covers the DiaCroma student messaging program only — the opt-in SMS and WhatsApp guidance service for students of participating universities. It does not cover other uses of the DiaCroma or Verit Global Labs websites.

The participating university is responsible for students’ personal data in this program — the data controller (responsable) under Mexican law. Verit Global Labs operates the program on the university’s behalf as the processor (encargado). The university’s own privacy notice (Aviso de Privacidad) is the authoritative document for how student data is treated; this page summarizes the program.

Where the data lives

The university decides where its data lives, and can choose anywhere along a range: inside its own cloud environment (Microsoft Azure, the default), hosted by Verit Global Labs on its behalf, or with another custodian it designates — including any arrangement in between. By default, Verit Global Labs does not store students’ personal data; it stays inside the university’s environment. Whichever option the university chooses, it keeps control and can export or relocate its data at any time, in whole or in part.

What is collected

  • A student’s mobile number and the content of messages sent and received in the program.
  • Academic-context information the university provides to enable guidance (for example program of study or term).
  • Basic delivery and operational metadata (for example timestamps and message status) needed to run and audit the service.

How it is used

  • To provide and improve the guidance service for students.
  • To honor students’ opt-out and help requests.
  • To meet legal, regulatory, and mobile-carrier requirements.

The content of messages is not used to train AI models without consent. Using a student’s data to answer a question is treated as separate from any permission to train on it.

Sensitive information & emergencies

Some messages may touch on sensitive information — for example health, including mental health. Under Mexico’s data-protection laws, sensitive data requires the student’s express, written consent; without it, the program does not retain sensitive data, and a student may decline or withdraw at any time.

If the program detects signs of imminent risk to a student’s safety, it may point the student to the university’s wellbeing office and to emergency lines, and notify them, without waiting for additional consent — as Mexican law permits in emergencies. Students are informed of this when they join. The program is not a clinical, crisis, or emergency service and is not a substitute for one.

What the program does not do

  • Verit Global Labs does not sell personal information.
  • Verit Global Labs does not share mobile numbers or message content with third parties for their own marketing.
  • No mobile information is shared with third parties or affiliates for marketing or promotional purposes.
  • Information is shared only with the service providers needed to operate the program (for example the messaging carrier and the cloud host), and only as needed to provide the service.

What the university can see

The university sees only anonymized, aggregated trends from the program — for example, the kinds of questions students ask across a group — never students’ personal information or the content of their individual conversations. A student’s personal information is disclosed only where the law requires it (for example, in a safety emergency or a legally mandated request). Aside from those cases, and the service providers needed to run the program, students’ messages are not shared.

Retention

The university’s privacy notice sets the specific retention periods. In general, information is kept only as long as needed to provide the program and to meet legal and carrier requirements, and is then deleted or de-identified; deletion is propagated to the systems that hold copies. Opt-out records are kept as needed to honor a student’s choice, and records related to a safety event may be kept longer where the law requires.

Rights & choices

A student may opt out of messages at any time by replying STOP (or BAJA). Under Mexico’s data-protection laws (LFPDPPP and LGPDPPSO), students also have ARCO rights — to access, rectify, cancel (delete), and oppose the processing of their personal data. A student can exercise these through the contact named in the university’s privacy notice, by replying HELP (or AYUDA), or by contacting diacroma@veritglobal.com.

Messaging & SMS Program

Student consent mockup

Example of the initial student consent conversation before the messaging program begins.

Mockup of the student messaging consent conversation in English and Spanish

About this program

DiaCroma student messaging is an opt-in conversational guidance service delivered over SMS and WhatsApp to students of universities that partner with DiaCroma. Through it, students receive academic-life guidance — for example help understanding enrollment steps, deadlines, scholarships, schedules, and where to find official support at their institution.

The service is conversational: a student writes in their own words and receives guidance in reply. It is provided by Verit Global Labs Inc. on behalf of the student’s participating university.

Guidance draws on information the student’s university and campus choose to provide, together with publicly available information about studying in that country. This information may be incomplete or may not reflect the most recent changes, so the guidance is informational only — it is not an official source and does not replace the institution’s own guidance. Students should confirm important details (such as deadlines, requirements, and eligibility) through their institution’s official channels before acting.

How students opt in

Participation is voluntary and authorized in three layers. Each layer authorizes the next, and the student gives the final, express consent before any guidance message is sent:

  • 1 · Institutional authorization. DiaCroma enables the program for a specific university or campus only under agreement with that institution. A DiaCroma administrator activates participation at the campus level.
  • 2 · University selection of students. The participating university’s own administrators decide which of their students are invited. DiaCroma does not choose recipients; the institution does.
  • 3 · Student consent. An invited student provides their own express consent to receive messages. Only students who have consented are messaged.

Consent is never a condition of purchase or of enrollment. A student can use all university services without joining this messaging program, and can leave at any time.

Message frequency & cost

Message frequency varies and depends on the student’s own interactions and their university’s program. Message and data rates may apply, according to the student’s mobile carrier and plan. DiaCroma does not charge students to use the messaging program.

How to opt out & get help

To stop messages: a student replies STOP (or BAJA) at any time. The student receives one confirmation and will not be messaged again unless they opt back in.

For help: a student replies HELP (or AYUDA), or contacts diacroma@veritglobal.com.

Opt-out requests are honored promptly and recorded. A student who has opted out can rejoin later by opting in again.

Terms & Conditions

Acceptance

By participating in the DiaCroma student messaging program, the student agrees to these terms. The program is operated by Verit Global Labs Inc., Parkland, Florida, USA, on behalf of the student’s participating university.

The service

  • Purpose. The program provides general, informational academic-life guidance. It is not emergency, medical, legal, or financial advice, and it does not replace official guidance from the student’s university. The information may be incomplete or may not be current, so students should verify important details with their university before relying on them.
  • Sources. Guidance draws on information the student’s university and campus provide and on publicly available information; this information may be incomplete or out of date, is not an official source, and does not replace the institution’s official guidance.

Eligibility & consent

  • The program is available to students of participating universities who have opted in.
  • The student confirms they are the authorized user of the mobile number they use with the program.
  • Consent to receive messages is not a condition of purchase or of enrollment.

Messaging, frequency & cost

  • Message frequency varies based on the student’s interactions and their university’s program.
  • Message and data rates may apply, per the student’s carrier and plan.
  • The student may stop messages at any time by replying STOP (or BAJA), and may reply HELP (or AYUDA) for help.

Acceptable use

The student agrees not to misuse the service, not to use it for unlawful purposes, and not to attempt to disrupt or gain unauthorized access to it.

Availability & changes

The service is provided on an “as-is” basis and may change or be discontinued. Message delivery depends on carriers and is not guaranteed. These terms may be updated; the current version is published on this page.

Contact

Verit Global Labs Inc., Parkland, Florida, USA
diacroma@veritglobal.com · +1 (954) 871-7524

Messaging program numbers — Toll-free: +1 (888) 288-2307 · Local / Direct: +1 906 2929 800